Make no mistake: We live in a time when technology marketing moves fast and consumer interests and behaviours are hard to predict. The same old methods and educated guesses will not work forever.

If you want to help your business not just survive, but thrive in this age of innovation, watch the full video for some of these latest trends and find a way to get started.

#thebrandlaureate #awards #digitalmarketingtips #buildabusiness #online #creativeideasWhat does it take to make a great Brand in the eyes of consumers, stakeholders, and the wider market?

More often than not, it is a combination of understanding, market demand, and a bit of luck.

● Don’t be in such a rush to create something cutting edge, while forgetting who you are and what your customers truly want.

● Rather than trying to appear edgy or cool, Brands need to understand their audience and focus on what makes the brand experience unique for them.

● Investing time and effort into understanding the Brand and developing the marketing materials can create an experience that reflects the target market and makes it feels more personal.

#thebrandlaureate #brandingtips ##audience #creatingabrand