𝗗𝗿𝗞𝗞𝗝𝗼𝗵𝗮𝗻’𝘀 𝘄𝗲𝗹𝗰𝗼𝗺𝗲 𝗯𝗮𝗰𝗸 𝘀𝗽𝗲𝗲𝗰𝗵 𝘁𝗼 𝗮𝗹𝗹 𝘁𝗵𝗲 𝘄𝗼𝗿𝘁𝗵𝘆, 𝗱𝗲𝘀𝗲𝗿𝘃𝗶𝗻𝗴 𝗕𝗿𝗮𝗻𝗱𝗟𝗮𝘂𝗿𝗲𝗮𝘁𝗲 𝗔𝘄𝗮𝗿𝗱𝘀 𝗿𝗲𝗰𝗶𝗽𝗶𝗲𝗻𝘁𝘀 𝗮𝘁 𝘁𝗵𝗲 𝗕𝗿𝗮𝗻𝗱𝗟𝗮𝘂𝗿𝗲𝗮𝘁𝗲 “𝗧𝗿𝗶𝗹𝗼𝗴𝘆”𝗔𝘄𝗮𝗿𝗱𝘀 𝟮𝟬𝟮𝟭 𝗴𝗮𝗹𝗮 𝗱𝗶𝗻𝗻𝗲𝗿, 𝗮𝘁 𝗛𝗼𝘁𝗲𝗹 𝗠𝗮𝗷𝗲𝘀𝘁𝗶𝗰 𝗞𝘂𝗮𝗹𝗮 𝗟𝘂𝗺𝗽𝘂𝗿 𝗼𝗻 𝗗𝗲𝗰 𝟭𝟱, 𝟮𝟬𝟮𝟭 — 𝘁𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝗽𝗵𝘆𝘀𝗶𝗰𝗮𝗹 𝗮𝘄𝗮𝗿𝗱, 𝘁𝘄𝗼 𝘆𝗲𝗮𝗿𝘀 𝗮𝗳𝘁𝗲𝗿 𝘁𝗵𝗲 𝗹𝗼𝗰𝗸𝗱𝗼𝘄𝗻!

TONIGHT is the night! I’m so glad that we all made it. I’m so glad that we are back. I’m so glad that we are still on Fire. My friend. I’m so glad we still rock. The BrandLaureate we are here for you and I’m so happy tonight to see so many wonderful people, beautiful people in this ballroom. Wow.

Lady Gaga. Come on, let’s go Gaga tonight for your Brand. A round of applause for your

How are you doing? How is life for you?

First and foremost, let me welcome all of you to the BrandLaureate Awards Gala dinner 2021 — The first, since the last we held on March 6, 2021. See how time flies. Time flies so easily.

It has been nearly two years of the lockdown. This is the first physical gala dinner, and to be standing here greetings and seeing all of you is so surreal is also Joy unspeakable. It is good to be back! Yes, we are back. It is so great to be alive. Yes, we are alive. I am so happy to see all of you here. Honestly, a feeling of great appreciation and gratitude for all the support that all of you have given me and the BrandLaureate during these tough times is really commendable.

Let me thank and applaud all of you here tonight for your presence and for your support, your presence. You really made my day and really make my life fulfilled. It is really overwhelming standing here, and I am overwhelmed as to what to say tonight.

Let me congratulate all the winners of the BrandLaureate award. Ladies and gentlemen, please give a big round of applause to all the worthy deserving winners for tonight.

Tonight’s Award presentation is a coming together of three awards. For the first time we have the Trilogy of three awards — The BrandLaureate Brand Icon Awards, The BrandLaureate e-Branding Awards and The BrandLaureate Prominent Awards which were never done before.

Organizing this award during the pandemic has not been easy. We had to adapt to the situation. We have to adopt new ways and technology to continue with the business. And I’m so proud to say that we did it! Yes. Tough times call for tough measures, isn’t it? We wouldn’t have known how strong we are until we are tested. And tonight it is the testament to win. Hello? Hello? Hello!

So If you are a brand owner, you will want to ensure that your brand is a masterpiece. Well-positioned with a brand story that is strong and memorable and known for his positive attributes. You want your masterpiece, you want your brand to be the centre of attraction, and attention to create that awareness. You want it to be the centre piece, to take the center stage.

That should be your Brand positioning. Always be at the pole position — To Be Seen, To Be Heard, To Be Known, and To Be Remembered. And most importantly To Be Recognized, that is why every brand should be positioning themselves.

I’m sure you can take me on. I challenge you to be like DrKKJohan.

I was a nobody. And now I am a somebody to everybody, to Brands and Branding. I am a Game Changer. I am an Influencer. I am the Mover and Shaker in the World of Branding. I want to encourage you. What I have done. You can. So can you.

Tonight, once again, I would like to congratulate all the recipients. You are Bold and Courageous to push through the challenges that you face during this pandemic.

You have great attributes that make you a good Brand and you have the strength and tenacity to Stay, Focus and Stay On, no matter what. And tonight I applaud you for your commitment to your Brand.

And because of that, you have shown brand leadership because of your Brand Leadership that have brought you here tonight, and you become The BrandLaureate Brand Winner.

Don’t wait for the perfect moment. Take this moment and make it Perfect. Thank you so much. I love you all. You are all my Inspiration!

I guess my time is up. May God bless you tonight.

Thank you, ladies and gentlemen.

Now Let the Party Begin!

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